As the country was placed into government-enforced lockdown measures during Spring 2020, gyms across the UK were ordered to close their doors in an effort to halt the spread of the COVID-19 virus.
While gym staff were able to be furloughed using the government’s Coronavirus Job Retention Scheme (CJRS), other overheads still needed to be covered, ranging from rent on the gym premises through to costly lease agreements on expensive commercial gym equipment.
Compounding the pressures being faced was a huge reduction in income, as many gyms took the decision to temporarily freeze their clients’ memberships while lockdown measures were in place leading to an immediate drop in revenue. As an added blow, gyms also lost guaranteed income from personal trainers who stopped paying their monthly rent fees while they were unable to train clients.
Although gyms were given the green light to reopen during Summer 2020, coaxing back members has not been so easy. While some were eager to return to their training regime immediately, others have not so readily come back to the gym floor. This is due to a mix of reasons including a hesitancy to be amongst groups of people, or due to having found alternative ways to keep fit either at home or outside.
It is not just a shift in members attitudes which gyms have to contend with, but also those of their personal trainers many of whom were forced to find ways around conducting their operations during lockdown such as transitioning to offering online training packages. Many have found this to be an extremely lucrative market, and have taken the decision to move their business to a virtual platform indefinitely.
With this huge drop in income, coupled with high fixed costs, gym owners up and down the country are wondering what the future for their business holds. This level of uncertainty makes planning for the future an almost impossible task for gym owners up and down the country.
If your gym is struggling to manage its finances, or you are concerned it could be in financial distress in the near future, taking expert advice as to your options could help you decide on your next step.
If you fear your financial situation has taken your gym into a state of insolvency beyond the point of rescue, you may be considering placing your gym into liquidation. This is achieved through a formal process known as a Creditors’ Voluntary Liquidation – or CVL. As a formal insolvency procedure, you will need to enlist the help of a licensed insolvency practitioner who will be able to administer this process on behalf of your gym.
Liquidation should be the final step for any gym, however, in some cases it is the only appropriate next step once financial concerns have reached breaking point. Placing your gym into liquidation will allow it to be wound down in an orderly manner, with outstanding creditors given the chance to recover some of the money they are owed, depending on the level of assets in the company.
Liquidation will mean your staff will be able to make a claim redundancy if they are eligible, and you will be adhering to your legal responsibilities as the director of an insolvent company by taking professional advice once you know your gym to be insolvent.
As already stated, the liquidation of your gym should always be a final measure which is entered into once all other options have been exhausted and proven to not be appropriate. Before rushing into liquidation, it is important to consider alternative options, as well as fully utilizing the range of support measures which are available to companies struggling due to the COVID-19 pandemic.
Many gyms furloughed their staff using the CJRS once lockdown was first imposed during spring 2020, and again during the autumn lockdown. The furlough scheme is set to run until March 2021, providing some level of security to employees.
For those gyms who have seen their income return to something resembling pre-COVID levels, yet are experiencing cash flow worries as a result of lost income from March-July, taking out a government-backed loan either through the Bounce Back Loan scheme or the Coronavirus Business Interruption Loan Scheme (CBILS) may be the financial boost your gym needs to get it back on its feet. These loans are offered at extremely competitive rates and can be spread over a ten-year term in order to keep monthly repayments at an affordable level.
While these government-backed loans are a cost-effective way of obtaining funding for those companies which can afford it, caution should be exercised by those businesses who have no plan of being able to pay this borrowing back. Heaping further debt onto a company which is already experiencing cash flow worries will only makes the problem worse. At best this will simply delay the inevitable by a couple of months while this money is burned through; at worst, if you know your gym to be insolvent at the time of taking out additional borrowing, you could be flouting your responsibilities as the director of an insolvent company.
If you are considering taking out a loan to help your struggling gym, taking advice from a licensed insolvency practitioner before going ahead could help you understand your company’s position and the likelihood of you being able to repay this borrowing. They will also be able to talk you through the alternative options for rescuing your gym without overloading it with further debt.
Since opening his gym in 2017, Guy and his business partner had built an extremely successful health club with a loyal member base and eight self-employed personal trainers, all of whom paid Guy a set monthly amount to rent space within the gym.
When the gym was forced to close as a result of the national lockdown, as a goodwill gesture to his members, a freeze on all active memberships was granted which would be automatically lifted once the gym was able to safely and legally reopen. The personal trainers were also told they would not have to pay their house fee while they were unable to train clients. Staff were furloughed, however, all the gym’s equipment was on lease and Guy was obligated to continue making these significant monthly repayments.
Although the gym re-opened as soon as restrictions were eased, Guy soon found the gym’s revenue was lagging behind pre-COVID levels. A significant number of members took the decision to cancel their memberships for good, while three of the personal trainers gave him notice that they would not be returning to the gym. With several of the remaining personal trainers also threatening to take their business online, Guy offered them a reduced house fee on the condition that they remain at the gym for the rest of the year.
With income at an all-time low, Guy contacted the experts at Real Business Rescue for an assessment of his business. It was determined that the remaining membership base, coupled with the commitment from the remaining personal trainers, was able to generate sufficient revenue to make the business viable going forwards.
However, the sudden drop in income earlier in the year had caused significant damage to the business’s cash flow, and this hampered its ability to repay creditors as per the existing agreements. The appointed insolvency practitioner proposed a CVA to creditors, offering a lower monthly contribution, in return for long-term security that more of the debt would be repaid this way than if the gym was forced into liquidation. This was agreed by creditors and the gym continues to trade successfully while ensuring creditors are paid as per the new arrangement.
If you have decided that want to walk away from your gym, it is always worth considering whether there is a chance of selling the gym as a going concern. Even if your gym is currently insolvent, there may be an investor out there interesting in acquiring your gym to add to their portfolio.
The salability of your gym will depend on a number of factors and its desirability will be increased if you own the premises, the equipment, are in a busy location, or have a loyal member base who are likely to remain with the gym even after a change in ownership. In many ways, once you have made the decision you no longer want to be involved with your gym, selling it is often the outcome that can benefit you and your staff the most. Not only could this allow you to receive funds from the sale, but it will also allow your staff to retain their jobs, while also reducing any disruption for your customers.
Although you may be keen on selling your gym, it is important to bear in mind that not all gyms will be saleable, and many will have to be closed in an alternative way such as through liquidation. However, if you believe your gym is a good acquisition target for an investor, Real Business Rescue’s in-house corporate finance team can provide you with the help and insight into the market you need to make a decision.
If selling your gym is a potential option, our specialist corporate finance experts will be with you at every part of the transaction, from arranging for your gym to be independently valued, through to executing a tailored marketing strategy to find a proceedable buyer, assisting with the negotiations to secure you the best price, all the way through to completion.
Just because your gym is currently experiencing financial worries, does not mean it is beyond rescue. Liquidation is not the only option for companies who have become insolvent. There are a variety of rescue, turnaround, and restructuring options for viable businesses for whom coronavirus related business disruption has been a body blow.
The first step towards identifying a potential rescue strategy is to determine the source of your gym’s problems. Was the gym performing well prior to lockdown? Has income returned to a level at which you feel is adequate to pay your staff and other fixed costs? Are your problems caused by a lack of cash flow due to the loss in income from lockdown?
If you are confident your gym has the ability to bounce back, and there is a desire on your part and that of your fellow directors to effect a turnaround, a licensed insolvency practitioner can talk you through your options, allowing you to make an informed decision.
For those gyms which are looking to bridge a gap in cash flow, a financial boost from a loan could be what is needed. Our specialist commercial finance team are on hand to help you secure appropriate funding as cost-effectively as possible. Funding is only recommended for those companies who have a strong and reliable income stream and a clear plan to repay any borrowing. If your gym is already insolvent, another rescue option will need to be considered
A process known a Company Voluntary Arrangement (CVA) acts as a formal repayment plan for companies which are unable to service their borrowing under existing arrangements. An insolvency practitioner will draw up a proposal based on the indebted company’s financial commitments and its ability to repay them, and present this to creditors. Creditors will then be asked to vote on the CVA and, if agreed, the plan will become legally-binding on all parties for the duration of the CVA which is typically between 3-5 years.
CVAs work on the principle that your gym will pay its current debts and financial liabilities using future profits. Due to this, you will need to be able to convince your creditors that your gym is viable as a successful entity and will therefore be able to maintain these agreed payments for the term of the CVA. If you cannot demonstrate this then it is likely your creditors will reject the CVA and will instead push for an alternative such as compulsory liquidation if they feel they will be able to recover more of the money they are owed this way.
For those gyms facing growing creditor hostility, they may need to be placed into administration in order to give the company some breathing space while a long-term plan is decided upon. Companies in administration are protected from legal action by creditors through a moratorium which saves the company from being wound up by disgruntled creditors. Administration is not a long-term state for a company to remain in; sooner or later it must exit administration whether this is via another insolvency process such as a CVA, a sale to a connected or unconnected party, or with the liquidation of the company.
For those operating their gym as a limited company, chances are that directors are also classed as employees of the gym. If this is the case and the gym becomes insolvent and is subsequently liquidated through a formal procedure such as a CVA, it is highly likely you will be able to claim redundancy from the company.
Qualification for director redundancy is much the same as it is for employees, meaning you must have worked for your gym for at least two years for a minimum 16 hours per week. You must also be on the payroll and taking a regular salary through PAYE. Even if your PAYE salary is topped up with dividends, you are still highly likely to have a claim.
Redundancy will be calculated based on the number of years you have worked for your gym, the PAYE salary you took during this time, as well as your age at the time the gym is liquidated. You may also be able to claim for additional statutory entitlements such as unpaid wages, unpaid holiday, and notice pay. Although these elements will be taxed at your usual rate, they could boost your final payout by a considerable amount.
As part of the liquidation process, your appointed insolvency practitioner will be able to refer you to a fully regulated claims management firm who can help qualify your entitlement to claim.
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